Bob Burg on How To Adopt The Mindset Of A Go-Giver

Being a “Go-Giver” is about shifting your focus from getting to “giving” (constantly and consistently providing value to others). Value is not the same thing as price. You can always give people value and in fact, giving value to others is the most profitable way to do business. Communicate your value thru by finding out first what your prospect feels they need, want, or desire. People buy because they believe that they are better off by doing so than not doing so. If you encounter objections, you probably need to dig deeper to discover what it is they’re looking for.Click to view: show page on Awesound