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Bob Fleming CEO BlackSquare Technology, If it’s important, encrypt it episode artwork

Aug 3, 2017 42 min

Bob Fleming CEO BlackSquare Technology, If it’s important, encrypt it

from Business Leaders Podcast: One More Turn Hosted by Bob Roark

If it’s important, encrypt it! with BlackSquare Technologies How did BlackSquare Technologies come about, and tell us about the Enigma product. I have been in the data security field for close to 14 years now, and have observed an increase in data theft over that time. Moreover, we’ve seen data theft come into its own over the past 5 years; hackers and bad actors have stolen not only money but valuable and confidential data, surpassing trillions of dollars. Thieves access, monitor and then monetize data. Once ‘in’ a network, it’s very difficult to remove their presence. The genesis of BlackSquare came about by thinking we could build a simple yet secure ‘tool’ that any user could manage to encrypt and decrypt data. That was the idea; it has to be simple to manage and simple to use. Why? We wanted to build this product so that consumers and SMBs could now manage data independent of the operating systems. As you know, both WIN and MAC operating systems are continually under pressure to fix problems, which may be an entry point for the hackers and bad actors. After developing a skeleton concept, we did quite a bit of market research to make sure we were on the right track, to validate what we needed to build, and to see if there was a market out there. Well, it turns out that the market is global; that millions of users are looking for a way to protect their valuable data. The cumulative message from this effort was If it’s important, encrypt it. Each user may wish to encrypt what’s important to them. And then, there’s the name Enigma. We wanted to honor the original German engineer (Arthur Scherbius) who in the 1919-20 time frame began to build the Enigma multiple rotor manual encryption machines. Why build Enigma? Over the past 15 years, we’ve seen data theft continue to expand and grow. Today, data theft is the largest growing market on the planet, with no real solution in sight. We’re told that 91% of all data breaches occur due to humans making mistakes and clicking on links or documents, which can ruin an otherwise great day. Concerns over malware, spyware and ransomware dominate conversations in every day life as well as those who live in and support IT departments worldwide. And, it’s really expensive to recover from a data breach! Just look at Target and how many classes of people were affected: Board members, leadership, management, employees, investors, customers and vendors. In a breach everyone is impacted, your reputation will take a hit and you’ll now have to work harder to retain existing customers, let alone acquire new ones. With that said, we wanted to offer a best in class, innovative, easy to use encryption tool to consumers and small and medium sized business owners (SMBs) so that they can now protect valuable or important data, and that’s what we have done. Why don’t I know about Enigma to encrypt files? After years of product design and development, BlackSquare is now offering our Enigma product. We offer Enigma for sale on our web site and thru IT experts and MSSP resellers, and we’re always on the lookout for qualified passionate resellers to understand and represent our products. Now, resellers can offer their clients a tool which may be used to encrypt important data. The goal: users manage important data on both WIN and MAC computers, notebooks or tablets with a USB port. Enigma is now WIN and MAC compatible, and operates independently of the operating system. Enigma looks to be a USB thumb drive, but it does not store data. Instead, Enigma provides a female USB connector where you can connect any type of USB storage device Users can learn to use and manage an

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Bob Fleming CEO BlackSquare Technology, If it’s important, encrypt it

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