Bobby Demars - CEO of Blind Barrels - A Blind Whiskey Tasting Experience

Send us Fan MailBobby and Jason talk about Bobby's journey from college football, film making and founding a company, Bobby shares the significant legal hurdles he had to overcome to Blind Barrels work and geek out on Nicholas Cage."Be present. Connect to the moment because that's all we really have."Bobby DeMars is the Founder of Blind Barrels - a blind whiskey tasting subscription that is disrupting the industry’s current distribution model by showcasing American craft distilleries, ones which rarely get the shelf space they deserve. The recent quarantine brought about blind whiskey tastings with friends, and DeMars saw an opportunity for a startup unlike any other in the alcohol industry. These blind tastings are all about discovery, education, removing brand bias, and, of course, supporting smaller distillers that are making some amazing handmade products. Each quarter, subscribers get to test their senses by tasting and discovering hard-to-try-or-find craft whiskey brands - ones that deserve to be discovered. A former USC football player (1997-2001), DeMars is an award-winning filmmaker whose documentary, "The Business of Amateurs" (2016), took on the NCAA’s exploitation of college athletes and the prevalence of brain trauma inherent to college football. He is on the oversight committee for the National College Players Association (NCPA). Both the film and the NCPA have been instrumental in passing laws for college athlete rights, including the Supreme Court ruling in 2021 that opened the door for college athletes to make money from their Name Image Likeness (NIL).http://www.blindbarrels.comhttps://www.facebook.com/BlindBarrels/https://www.instagram.com/blindbarrels/?hl=enhttps://www.linkedin.com/in/bob-demars-975bba5/Use promo code WHISKEY10 for 10% off everything on the site, including memberships and swag!Enjoying the podcast? Please tell your friends, give us a shoutout and a follow on social media, and take a moment to leave us a review at https://lovethepodcast.com/talkingtocoolpeople.Find the show at all of the cool spots below.WebsiteFacebookInstagramIf something from this or any episode has sparked your interest and you’d like to connect about it, please email us at [email protected]. We love hearing from our listeners!If you are interested in being a guest on the show, please visit jasonfrazell.com/podcasts.Free ResourceGet better-quality, faster results from your teams with these coaching methodologies here.Connect with Jason If you enjoyed listening, then please take a second to rate the show on iTunes. Every podcaster will tell you that iTunes reviews drive listeners to our shows, so please let me know what you think and make sure you subscribe using your favorite podcast player. It means a lot to me and the guests.https://www.jasonfrazell.comhttps://www.jasonfrazell.com/podcastshttps://www.instagram.com/jasontfrazellhttps://www.https://www.linkedin.com/in/jasonfrazell/