Bonding with BOND - Darnell Brisco, Patricio Hoter and Drea Althoff

We're joined on this episode by Darnell Brisco, Patricio Hoter and Drea Althoff of BOND. Darnell is the EVP of Growth; Patricio is Creative Dir. in A/V; and Drea is SVP, Creative Dir. in Print.    We got many nuggets of wisdom and heard a ton of passion for the work. We discussed What it means to be "unanimously collaborative" to create the best cut, the best comp or arrive at the best idea; How virtues like empathy and grit have been necessary to get through the last few years and will serve all of us going forward; The evolution of campaigns; What the process for creating great work is, i.e. how to even get started; How creatives incorporate research and data into the content they make... And so much more!   Be sure to check out our wonderful sponsors: BRASH - justbrash.com Defacto Sound - www.defactosound.com/   Oh, and doesn't our new episode artwork look great?!?! HT and many thanks to our brilliant pals at BOND for that.   Please leave us a rating and review on Apple Podcasts. It really helps. Here's the link: https://apple.co/3QYy80e. Just scroll down a bit and the option to review is tucked in middle of the episode list.   And you can find Corey on all the socials @coreysnathan such as www.linkedin.com/in/coreysnathan.   www.wearebond.com/   @wearebond