Bonus

Bonus Content Table Of Contents Thank you for purchasing The Social Media Bible. In addition to the valuable information found in the book, as a book owner, you also have access to the bonus content below. You’ll find the links to all of the social media sites mentioned in each chapter of the book as well as free downloads, templates and exercises by chapter. Enjoy! And please check back for updates. First & Second Editions The difference between the First and Second Edition books are as follows: Part 1: Chapters 1 & 2 were combined in the Second Edition.  This bumped all of the chapters down a number while the chapter titles stayed the same.  If you’re looking the First Edition Links and Downloads, follow the chapter titles.  All the chapters in Part 1 were updated. Part 2: Was was also updated and the chapter number changes in Part 1, made these chapters move down by one number.  If you’re looking the First Edition Links and Downloads, follow the chapter titles. Part 3: Was completely rewritten.  The five chapters in the First Edition were eliminated and five brand new chapters were added.  Below you will find a section for the Links & Downloads for the Second Edition and a separate section for the First Edition.   2nd & 3rd Edition The difference between the Second and Third Edition books are as follows: The book is new, improved and streamlined with a QR Barcode to a video introduction at the start of every chapter where I tell you what’s important in that chapter and even some tips that are in the text! I have eliminated the Second Part Guide as most everyone either knows the companies by now or knows how to Google them.  I did this to make room for more content about apps, mobile marketing, Facebook, and a lot more.  I also added international social media success stories in every chapter. As the reader becomes more sophisticated and knowledgeable about social media, I was able to eliminate several chapters, eliminate the guide (Part 2), and focus on more of the advanced concepts and news platforms and tools.  Also, by listening to my readers, I am able to tailor the content of the book to what people are looking for.  As The Social Media Bible is being adopted for business and marketing curriculum by major universities from around the country, professors and students are constantly feeding back what they want to see in the book. THE SOCIAL MEDIA BIBLE – THIRD EDITION First Edition Second Edition Third Edition Introduction Videos Part 1 – Tactics www.LonSafko.com/TSMB3_Videos/Introduction.mov CHAPTER 1 – What Is Social Media? CHAPTER 1 – What Is Social Media? CHAPTER 1 – What Is Social Media? www.LonSafko.com/TSMB3_Videos/01WhatIsSM.mov CHAPTER 2 – The Social Media Ecosystem CHAPTER 2 – Say Hello to Social Networking CHAPTER 2 – Say Hello to Social Networking www.LonSafko.com/TSMB3_Videos/02SocialNetworking.mov CHAPTER 3 – Say Hello to Social Networking CHAPTER 3 – Everyone’s a Publisher CHAPTER 3 – It’s Not Your Father’s E-Mail www.LonSafko.com/TSMB3_Videos/03Email.mov CHAPTER 4 – Everyone’s a Publisher CHAPTER 4 – It’s Not Your Father’s E-Mail CHAPTER 4 – The World of Web Pages www.LonSafko.com/TSMB3_Videos/04WebPages.mov CHAPTER 5 – It’s Not Your Father’s E-Mail CHAPTER 5 – The World of Web Pages CHAPTER 5 – The Internet Forum www.LonSafko.com/TSMB3_Videos/05Forum.mov CHAPTER 6 – The World of Web Pages CHAPTER 6 – The Internet Forum CHAPTER 6 – The Ubiquitous Blog www.LonSafko.com/TSMB3_Videos/06Blog.mov CHAPTER 7 – The Internet Forum CHAPTER 7 – The Ubiquitous Blog CHAPTER 7 – The Wisdom of the Wiki www.LonSafko.com/TSMB3_Videos/07Wiki.mov CHAPTER 8 – The Ubiquitous Blog CHAPTER 8 – The Wisdom of the Wiki CHAPTER 8 – A Picture Is Worth a Thousand Words www.LonSafko.com/TSMB3_Videos/08Picture.mov CHAPTER 9 – The Wisdom of the Wiki CHAPTER 9 – A Picture Is Worth a Thousand Words CHAPTER 9 – Talking about the Podcast www.LonSafko.com/TSMB3_Videos/09Podcast.mov CHAPTER 10 – A Picture Is Worth a Thousand Words CHAPTER 10 – Talking about the Podcast CHAPTER 10 – Got Audio? www.LonSafko.com/TSMB3_Videos/10Audio.mov CHAPTER 11 – Talking about the Podcast CHAPTER 11 – Got Audio? CHAPTER 11 – Watch Out For Vlogs www.LonSafko.com/TSMB3_Videos/11VideoCreate.mov CHAPTER 12 – Got Audio? CHAPTER 12 – Watch Out For Vlogs CHAPTER 12 – Got Video? www.LonSafko.com/TSMB3_Videos/12VideoShare.mov CHAPTER 13 – Watch Out For Vlogs CHAPTER 13 – Got Video? CHAPTER 13 – Thumbs Up for Microblogging www.LonSafko.com/TSMB3_Videos/13Microblog.mov CHAPTER 14 – Got Video? CHAPTER 14 – Thumbs Up for Microblogging CHAPTER 14 – Live from Anywhere—It’s Livecasting www.LonSafko.com/TSMB3_Videos/14Livecasting.mov CHAPTER 15 – Thumbs Up for Microblogging CHAPTER 15 – Live from Anywhere—It’s Livecasting CHAPTER 15 – Virtual Worlds—Real Impact www.LonSafko.com/TSMB3_Videos/15VirturalWorlds.mov CHAPTER 16 – Live from Anywhere—It’s Livecasting CHAPTER 16 – Virtual Worlds—Real Impact CHAPTER 16 – Gaming the System: Virtual Gaming www.LonSafko.com/TSMB3_Videos/16Gaming.mov CHAPTER 17 – Virtual Worlds—Real Impact CHAPTER 17 – Gaming the System: Virtual Gaming CHAPTER 17 – RSS—Really Simple Syndication Made Simple http://www.LonSafko.com/TSMB3_Videos/17RSS.mov CHAPTER 18 – Gaming the System: Virtual Gaming CHAPTER 18 – RSS—Really Simple Syndication Made Simple CHAPTER 18 – Spotlight on Search www.LonSafko.com/TSMB3_Videos/18SEO.mov CHAPTER 19 – RSS—Really Simple Syndication Made Simple CHAPTER 19 – Spotlight on Search CHAPTER 19 – Marketing Yourself www.LonSafko.com/TSMB3_Videos/19SEM.mov CHAPTER 20 – Spotlight on Search CHAPTER 20 – Marketing Yourself CHAPTER 20 – The Formidable Fourth Screen www.LonSafko.com/TSMB3_Videos/20Mobile.mov CHAPTER 21 – Marketing Yourself CHAPTER 21 – The Formidable Fourth Screen CHAPTER 21 – Let the Conversation Begin www.LonSafko.com/TSMB3_Videos/21Interpersonal.mov CHAPTER 22 – The Formidable Fourth Screen CHAPTER 22 – Let the Conversation Begin CHAPTER 23 – Let the Conversation Begin | Part 2 – Tools (Guide) Part 2 – Tools (Guide) Part 2 – Strategy CHAPTER 24 – Social Networks CHAPTER 23 – Social Networks CHAPTER 22 – Analyze Your Existing Media www.LonSafko.com/TSMB3_Videos/22ExistingMedia.mov CHAPTER 25 – Publish CHAPTER 24 – Publish CHAPTER 23 – The Social Media Trinity www.LonSafko.com/TSMB3_Videos/23Trinity.mov CHAPTER 26 – Photo CHAPTER 25 – Photo CHAPTER 24 – Integrate Strategies www.LonSafko.com/TSMB3_Videos/24Integration.mov CHAPTER 27 – Audio CHAPTER 26 – Audio CHAPTER 25 – Identify Resources www.LonSafko.com/TSMB3_Videos/25Resources.mov CHAPTER 28 – Video CHAPTER 27 – Video CHAPTER 26 – Implement and Measurement www.LonSafko.com/TSMB3_Videos/26ImplementMeasure.mov CHAPTER 29 – Microblogging CHAPTER 28 – Microblogging CHAPTER 30 – Livecasting CHAPTER 29 – Livecasting CHAPTER 31 – Virtual Worlds CHAPTER 30 – Virtual Worlds CHAPTER 32 – Gaming CHAPTER 31 – Gaming CHAPTER 33 – Productivity Applications CHAPTER 32 – Productivity Applications CHAPTER 34 – Aggregators CHAPTER 33 – Aggregators CHAPTER 35 – RSS CHAPTER 34 – RSS CHAPTER 36 – Search CHAPTER 35 – Search CHAPTER 37 – Mobile CHAPTER 36 – Mobile CHAPTER 38 – Interpersonal CHAPTER 37 – Interpersonal | Part 3 – Strategy Part 3 – Strategy CHAPTER 39 – The Four Pillars of Social Media Strategy CHAPTER 38 – Analyze Your Existing Media CHAPTER 40 – Your Social Media SWOT Analysis CHAPTER 39 – The Social Media Trinity CHAPTER 41 – The ACCESS Model CHAPTER 40 – Integrate Strategies CHAPTER 42 – Evaluate and Organize Existing Resources CHAPTER 41 – Identify Resources CHAPTER 43 – Your Implementation Plan CHAPTER 42 – Implement and Measurement  The post Bonus first appeared on The Social Media Bible.