Bonus Clip: Five iPads in a Car Built a Loyalty Platform | Laurens Havenaar

Going back into the Captive Conversations archive, this bonus clip features Laurens Havenaar. Laurens explains how Piggy started with five iPads in a car and a simple promise to independent shops: install the loyalty platform immediately and begin creating value without a long onboarding process. The approach replaced paper stamp cards, gave each business useful customer data and created visible social proof as more local shops joined. A practical five-minute startup story about fast adoption, clear value and removing friction for small businesses. #Loyalty #RetailTech #CustomerData #CaptiveConversations