BONUS: Emma Goddard - Inclusive Design: Benefits to Users and Organisations

Inclusive design is about more than just making something accessible. It takes into account all forms of difference in humans such as gender, culture and other diverse attributes. Particularly important is looking at situations where people are excluded from using a product or service and ensuring that the needs of those people are catered for. About our guest Emma Goddard is Head of Inclusive Design at Deloitte Digital UK. She's spent the last five years channeling her creative energy as a designer into engaging with excluding communities to create solutions that allow everyone to participate in the digital and physical world. Emma’s led a number of inclusive design engagements across industries, particularly healthcare. Most recently this includes her role leading a team of 17 as Head of Inclusive Design for NHS Test & Trace. She’s also the Co-Chair of the BIMA Inclusive Design Council. What you’ll learn How inclusive design differs from accessibility Why inclusive design is important for organisations How do you get buy-in to practice inclusive design in your organisation? What are some key challenges in setting an inclusive design agenda? Show notes Microsoft Inclusive Design Toolkit Kat Holmes - Mismatch