BONUS Episode: Boosting Your Bottom Line: The Power of Live Events for Sales with Anza Goodbar

On this episode I am joined by Anza Goodbar of Bankable Events. We talk about you can get started as a new business owner using live events. Live events have become a powerful tool for businesses to connect with their target audience and boost their bottom line. Anza Goodbar, a seasoned event planner and marketing expert, has helped numerous clients drive sales through events and has seen the power of this approach firsthand.One of the key benefits of live events is that they provide businesses with a unique opportunity to engage with potential customers and create a memorable experience that can lead to sales. By hosting events, businesses can showcase their products or services, answer questions, and provide demonstrations, all of which can help build trust and credibility with attendees.Another advantage of live events is that they provide an opportunity for businesses to collect contact information and follow up with attendees. This allows businesses to continue the conversation and potentially convert attendees into customers down the line.To be successful in creating sales with live events, businesses must put in the effort to create a well-planned and executed event. Anza Goodbar stresses the importance of understanding the target audience and tailoring the event to their interests and needs. This can include everything from the venue selection and decor to the activities and giveaways offered at the event. It's essential to create an experience that will leave a lasting impression on attendees and inspire them to take action.In summary, live events have become an integral part of the sales strategy for many businesses. By creating a unique and memorable experience for attendees, businesses can build trust and credibility with potential customers and ultimately drive sales. With the guidance of an experienced event planner like Anza Goodbar, businesses can create successful events that help them achieve their sales goals and build a loyal customer base.Connect with Anza:www.anzagoodbar.comDownload Starting a Business Simplified Guidehttps://suzywraines.com/page/starting-a-business-plan-workbookConnect with Suzy Wraines:Facebook Group: Women Medical Professionals Starting an Online Businesshttps://suzywraines.com/page/medical-fb-groupInstagram: @startingabusinesssimplifiedhttps://www.instagram.com/startingabusinesssimplified/LinkedIn: Suzy Wraineshttps://www.linkedin.com/in/suzywraines/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit startingabusinesssimplified.substack.com