Bonus Episode - Prospect Theory

In this classic GameTek, Geoff talks about how people approach gains and losses differently. This peculiarity of human psychology is the basis for Prospect Theory, developed by Kahneman and Tversky in the 1970's.

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Bonus Episode - Prospect Theory

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How long is this episode of Ludology?

This episode is 5 minutes long.

When was this Ludology episode published?

This episode was published on January 15, 2012.

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