BONUS episode with CEO Bruce Elliott of Memory Lane Games 🎲

This week, James is joined by the co-founder and CEO of healthtech company Memory Lane Games, Bruce Elliott. Bruce has a fascinating background in finance and gaming, and after an evening at the pub with his cofounder discussing their mums, his entrepreneurship journey with Memory Lane Games began. Memory Lane Games has created an ORCHA approved app that turns memories into games for people living with dementia, Alzheimer's and age-related cognitive decline, with simple-to-play, fun quiz games, featuring popular topics and local nostalgia based on towns and cities. They have hundreds of games based on: Music, Animals, Geography, History, Sports, TV & Film, Plants and Flowers, Food, Literature, Science and more. The Memory Lane Games app is designed for use by carers and the dementia and Alzheimer's patients in their care - especially for use in geriatric care, or delivered as part of a care home activities plan. The in-app games are also used as a form of distraction and reminiscence therapies and the company is about to launch clinical trials to examine how the intervention improves quality of life for those affected by the condition and their carers. Get in touch with Bruce: https://www.memorylanegames.com Twitter: @MemoryLaneGame1 Email: [email protected] Subscribe to Healthtech Pigeon 🐦: www.healthtechpigeon.com Get in touch: www.jamessomauroo.com | www.somx.co.uk