[BONUS] Should you join Janet Murray's Build Your Online Audience programme?

Thinking about joining my Build Your Online Audience Programme? Want to know if it's right for you and your business? If you've been considering joining then listen and discover why now is the best time to join my Build Your Online Audience programme. You probably have questions like: What's new in the Build Your Online Audience programme for 2021? Will I need to pay for any other courses or memberships? What kind of results can I expect if I join the programme (and how quickly?) What exactly is included in the programme and how does it work? Is the programme suitable for a business/brand like mine? What happens if I can't do everything in the programme? Maybe you're wondering how much time you will need to devote to the Build Your Online Audience programme, whether it's suitable for your type (or stage) of business. Hint: It's suitable for any business that needs to build an audience of followers, fans and subscribers. Plus you can find out why my Get it Done sessions are so powerful for results and accountability. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} While it's tempting to start with the features of the programme, I know what you're really interested in is the potential transformation i.e. what kind of results can you expect if you join. 1. What kind of results can you expect if you join the Build Your Online Audience programme? As with anything in life you get out what you put in but here's what some members have achieved: ✔️ Leadership coach Blaire Palmer generated £42k in sales from one class (Science of Audience Building) Achieved within 90 days. ✔️ Canva expert Gemma Cormack took her income from £240 a month to £3950.00 per month. She has also added 2k new Instagram followers after completing my Instagram Success Academy course. Achieved within 90 days. ✔️ Fashion consultant Trisha Sakhlecha, used our Get It Done accountability sessions to create a sequence of emails that helped her generate five coaching enquiries and three sales. Achieved within 90 days. ✔️ Victoria Rose launched a podcast (using the podcasting course), increased her Instagram following by 180% and generated almost £1800 in sales Achieved within 90 days ✔️ Claire Gleave launched her Activewear company Natal Active and generated £6.5k in her first month of business (she predicted £1.2k). Also added 2k Instagram followers But it's not all about money and audience... ✔️ Charlotte Foster a podcaster is taking Christmas off for the first time ever and she puts this down to my Get It Done sessions (more below) ✔️ Sally Farrant worked her way through the programme and nailed her niche. Find out how this helped her build her online audience and her business in this podcast episode 2. Why do you need to build an online audience? You don't NEED to build an online audience. If you're getting enough leads/sales online - and/or you only need a small number of clients each year and you can get them via your existing contacts - you don't need to do anything. But if you want to sell one-to-many i.e. you want to sell your products/services in the hundreds and thousands. And you don't want to have to do personal outreach for every sale, you need an online audience. To put this into context, the average conversion rate for online sales is just 1-2%. Which means for every hundred people in your audience, only a handful will buy. So if you're looking to sell at scale i.e. products, online courses, membership...you need a much bigger audience than you think you do. 3. How much does it cost to join the Build Your Online Audience programme? There are two levels to the programme: Standard and Premium with the choice of a quarterly payment plan: Standard Build Your Online Audience £997 Premium Janet Murray Experience (including 2022Sorted and my 2022 Social media Diary) £1097 * If you're listening before Jan 4 - can grab a discounted offer for 2020. *Prices correct at time of publishing December 2020 4. What exactly IS the Build Your Online Audience programme? The Build Your Online Audience programme is the only dedicated membership programme aimed at helping you build an online audience i.e. more fans, followers and subscribers. Because the more of the right kind of people you have in the audience, the easier it will be for you to make online sales. Key topics covered are: ✔️ Social media marketing: Twitter, LinkedIn, Facebook, Instagram ✔️ Content planning and creation ✔️ Content strategy (blogging, podcasting, video marketing) ✔️ Email marketing (including how to create a lead magnet and build your email list). We also focus on the mindset part of building your audience, with weekly group coaching sessions on relevant topics including: money mindset, productivity, motivation, goal-setting, planning and prioritisation and self-confidence. New for 2021Get It DoneGet It WrittenOsmaan Sharif 5. What is included in the Build Your Online Audience programme? The standard Build Your Online Audience programme takes you through the exact steps you need to take to build your online audience - from getting clear on your niche (the all-important first step) to getting more followers on social media, building a loyal following for your blog/vlog, podcast (if you have one) and building your email list. SESSION 1: Nail your niche Find the right niche for your business (or refine the one you have) so you can become the market leader. SESSION 2: Developing your brand voice Create brand voice guidelines for your business so you never get stuck on what to say about your business (and how to say it). SESSION 3: Creating your visual brand Create a visual style sheet for your business - or refresh the one you have - so people fall in love with your brand (over and over again) SESSION 4: Choosing your platforms Choose the content platforms that are right for your business (i.e. blog, YouTube, podcast, Instagram, Facebook, LinkedIn and/or Twitter). SESSION 5: Creating binge worthy content Learn how to create content that's more addictive than your favourite Netflix series. SESSION 6: Unforgettable social media Create irresistible social media content that attracts new followers and fans - every single day. SESSION 7: Email marketing 101 Get started with email list building (even if you feel daunted by the tech). SESSION 8: Email magnetism Create a compelling email lead magnet (and learn zillions of ways to get new email subscribers). SESSION 9: Nurture and Grow Learn how to write compelling email marketing copy - including welcome sequences, nurture sequences and email newsletters people actually look forward to receiving. 😮 INCLUDES FIVE DONE-FOR-YOU EMAIL SEQUENCES YOU CAN ADAPT FOR YOU OWN BUSINESS 😮 Also included: ✔️ Bonus classes on the key social media platforms: Twitter, Instagram, Facebook, LinkedIn. PLUS a Canva masterclass. ✔️ A weekly group coaching call featuring guest experts who focus on the 'mindset' side of building your online audience (monthly themes include money mindset, productivity, motivation, goal-setting, planning and prioritisation and confidence) ✔️ Facebook Community where you can get daily help/support from myself and other business owners who are committed to building their online audience 6. What's included in the Premium version of the programme? All of the above PLUS: Acces to my entire advanced Masterclass Library (worth £792) How to create a coaching/consultancy package How to launch your first online course How to write social media posts that sell How to launch your own planner/journal How to turn your offline services into online offerings How to launch a webinar/masterclass How to create an email nurture sequence How to create passive income in your business How to write delightful emails How to write engaging copy for your business (Copy Fix) How to get booked to speak on big stages How to create a content plan for your business Additional courses/classes (worth £1782) ✔️ Getting started with Pinterest ✔️ Blogging Success Formula ✔️ Instagram Success Academy ✔️ Getting started with Facebook Ads ✔️ Getting started with YouTube ✔️ Getting started with live video ✔️ Launching your own podcast ✔️ Blogging Success Formula ✔️ Getting started with chatbots (NEW 2021) ✔️ Getting started with Canva for graphic design (NEW 2021) ✔️...