BONUS. Should You Switch Email Marketing Platforms Right Now? episode artwork

EPISODE · Sep 10, 2025 · 10 MIN

BONUS. Should You Switch Email Marketing Platforms Right Now?

from Small Business Savvy | Web Design, Systems, and Marketing · host Kristen Doyle, web designer and business coach

I've been watching everyone panic about switching email platforms lately - Flodesk ending flat rate pricing, Kit raising prices, Mailerlite making changes. But here's what's making me cringe: almost every post I see is driven by one thing - price. And as someone who's switched platforms 5+ times (embarrassing, I know), I had to share why not the way you should be making this decision. Your email platform is one of the most important pieces of your business. Before you jump ship to save a few bucks, there are hidden costs and better alternatives you need to consider. Instead of chasing the cheapest option, I'm sharing what actually matters and how to invest that switching energy into better email marketing results. 02:00 - The email platform price increase drama everyone's talking about 03:15 - Hidden costs of switching that no one mentions04:30 - My embarrassing platform-switching confession 05:15 - What actually matters when choosing an email platform 06:30 - Smart alternatives to switching platforms 08:00 - My 90-day cold subscriber automation that saves moneyLinks & Resources:The Savvy Seller CollectiveFollow me on Instagram @kristendoyle.co Check out my Everything Page: a one-stop shop for savvy selling!Rate & review The Savvy Seller on Apple PodcastsSend us a text! (If you'd like a reply, please share your # in the message)Book your FREE Website Gameplan Call: https://kristendoyle.co/gameplanLearn more about my WordPress CarePlan: https://kristendoyle.co/wordpress-care-plan/

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I've been watching everyone panic about switching email platforms lately - Flodesk ending flat rate pricing, Kit raising prices, Mailerlite making changes. But here's what's making me cringe: almost every post I see is driven by one thing - price. And as someone who's switched platforms 5+ times (embarrassing, I know), I had to share why not the way you should be making this decision. Your email platform is one of the most important pieces of your business. Before you jump ship to save ...

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BONUS. Should You Switch Email Marketing Platforms Right Now?

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This episode was published on September 10, 2025.

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