Book on a Shelf or Tool for Success? How to Activate the Business Power of Your Book episode artwork

EPISODE · May 17, 2025 · 9 MIN

Book on a Shelf or Tool for Success? How to Activate the Business Power of Your Book

from Authority Through Authorship: The Executive Authority Podcast · host Kevin Long

Send us Fan MailIn this episode of Corporate Crossover – Bound for Success, Kevin Long speaks directly to business professionals who’ve already written and published their book, but haven’t yet turned it into a true business tool.If your book is sitting on a shelf, collecting dust, or being mentioned only occasionally, it’s time to change that. Your book is a lead magnet, a credibility engine, and a gateway to higher-value opportunities—but only if you use it that way.Discover:Why most books hit a “post-launch plateau”5 practical ways to activate your book and grow your businessWhat’s it costing you to ignore your most valuable authority assetHow to reposition your book as a client attraction machineIf you’ve published but haven’t leveraged, this is your wake-up call.

Episode metadata supplied by the publisher feed · Published May 17, 2025

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Send us Fan Mail In this episode of Corporate Crossover – Bound for Success, Kevin Long speaks directly to business professionals who’ve already written and published their book, but haven’t yet turned it into a true business tool. If your book is sitting on a shelf, collecting dust, or being mentioned only occasionally, it’s time to change that. Your book is a lead magnet, a credibility engine, and a gateway to higher-value opportunities—but only if you use it that way. Discover: Why most bo...

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Book on a Shelf or Tool for Success? How to Activate the Business Power of Your Book

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