Book Publishing Process + Social Media Marketing | Megan (BooksNblazers) of Penguin Random House 🎙

Ever wondered how books actually get published—and how to market them in today’s social media world? In this episode, we sit down with Megan (BooksNblazers) of Penguin Random House to break down the book publishing process, content creation, and how authors can grow online.Whether you're an aspiring author, book content creator, or just curious about the inner workings of publishing, Megan shares it all.⏱️ Timestamps0:57 – Books That Have Shaped Megan’s Life2:02 – Scholastic Book Fair Nostalgia2:50 – Getting Into Publishing3:06 – Roles in Publishing Explained7:00 – Starting in Book Marketing8:44 – How to Break Into Publishing10:27 – Becoming a Book Content Creator12:24 – Building a Bookish Community14:01 – How Book Collaborations Work15:05 – Book Influencer Programs (Explained!)20:02 – Why Authors Need a Social Presence21:55 – How to Find Your Readers Online23:50 – Current Trends in Book Marketing25:55 – The Evolution of Social Media + Publishing27:23 – Last, Now, Next Book Recs27:56 – 3 Life-Changing Books28:43 – What Makes a Great Story?29:11 – Rapid-Fire Book Q&A32:03 – What She Wants More of in the Book World32:50 – What She Wants Less of in the Book World📚 Don't forget to like, comment, and subscribe for more publishing insider convos  @bookum   interviews with authors and content creators, and behind-the-scenes of the book world.Download Bookum to join our Book Club Community, start your own and connect through books at www.bookumapp.com🔔 Follow Megan: https://www.instagram.com/booksnblazers/🎙️ More from us:  @bookum ​This Podcast is to brought you by Bookum - The book communities NEW and BEST way to host dynamic online book clubs. Download the App and Start your Book club today at www.bookumapp.com Catch all of conversations live on the Bookum App Nooks!