EPISODE · Oct 10, 2019 · 26 MIN
Book Referral Strategies
from The Authority Builder Podcast · host Steve Gordon
Can you guess the #1 source of new customers and clients for businesses? It’s not marketing or advertising. It’s actually still referrals and word-of-mouth. There’s nothing that creates trust faster than a personal recommendation. That’s all well and good, you might be saying, but it’s so hard to get even very satisfied clients to take the time and effort to refer you to their network. They’re hesitant… scared even to put themselves out there because it seems like “selling.” That’s why you take the referral process out of their hands and do it yourself. I share the process for doing that. It’s a system that brings in a steady stream of quality referrals. I’ve never shared this with anyone, anywhere. Get all the details on that and much more, including... What to do once you’ve made first contact with a potential new clientLeveraging human nature to get better – more – referralsYet another reason you should write a book Why you should never “ask” for referrals directlyWidely neglected methods for effectively landing and building rapport with valued long-term clients
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Can you guess the #1 source of new customers and clients for businesses? It’s not marketing or advertising. It’s actually still referrals and word-of-mouth. There’s nothing that creates trust faster than a personal recommendation. That’s all well and good, you might be saying, but it’s so hard to get even very satisfied clients to take the time and effort to refer you to their network. They’re hesitant… scared even to put themselves out there because it seems like “selling.”
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Book Referral Strategies
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