EPISODE · Feb 25, 2026 · 55 MIN
Books, a Baby Blue Truck, & Finding Yourself Again: Leaving Corporate Life to Build Something That Actually Fills Your Cup
from Be Well and Ground · host Be Well and Ground with Emily Harvey
What does it really look like to trust your gut, lean into your faith, and build something that actually fills your cup? In this episode, I'm sitting down with Hannah Emme, founder of Mood Reader Books, a mobile bookstore run out of the most adorable vintage baby blue 1949 Ford truck right here in Charlotte, NC.Hannah shares how a dream she'd been quietly carrying for years finally became real, how faith guided her through one of the biggest transitions of her life, and what it's like to build a business from scratch as a mom of two. She went from a six-figure corporate marketing career to doing something that lights her up every single day — and her story is equal parts inspiring, honest, and deeply relatable.We talk about anxiety, identity, mom guilt, marketing your own dream, and what it really means to choose fulfillment over comfort. This one is so good, friend. You don't want to miss it.✨ In this episode we cover:How Hannah turned a years-long dream into a real, thriving businessThe moment faith and timing aligned to bring her vintage truck right to her doorstepBuilding Mood Reader Books from the ground up in CharlotteNavigating anxiety and perfectionism as a mom and entrepreneurWhy community matters more than follower countsRapid fire book lover questions!00:00 Podcast Welcome00:43 Meet Hannah and Mood Reader03:27 The Leap From Corporate05:29 Faith and Quitting Story09:00 Finding the Vintage Truck11:26 Renovation and Color Choice14:04 Setup and Community Mission18:02 Hannah’s Career Background19:56 Marketing Skills as a Founder22:48 Naming Mood Reader Books25:04 Curating New and Used Books28:37 Customer Feedback So Far29:30 Curated Book Variety30:46 Mobile Inventory Planning31:51 Instagram And Community34:53 From Burnout To Joy39:49 Kids And The Truck42:25 Hard Lessons On Events44:29 Reading Habits And Genres46:36 Rapid Fire Book Talk50:27 Advice For Big Leaps53:12 Where To Find Them54:26 Podcast Farewell📍 Find Hannah & Mood Reader Books:Instagram: @moodreaderbooks📍 Find Emily & Be Well & Grounded:Instagram: @bewellandgroundWebsite: bewellandground.comIf this episode spoke to you, please subscribe, leave a review, and share it with a friend who needs a little encouragement today. It means so much and helps this community grow! 🤍
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Books, a Baby Blue Truck, & Finding Yourself Again: Leaving Corporate Life to Build Something That Actually Fills Your Cup
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