Boost Donor Retention: BCC yourself on donation thank yous

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares a simple yet powerful technique to enhance donor relationships and increase retention—BCC'ing team members on donation autoresponders. She explains how this easy step can foster real conversations, improve engagement, and ultimately boost fundraising success. LinksCheck Out DonorboxRequest a Discovery CallSign up for How To Fundraise Without Burning Out workshop TakeawaysUsing BCC in autoresponders helps to build relationships by prompting conversations with donors you wouldn't have otherwise.Improving donor retention requires personalized engagement Chapters00:00 Welcome to Fridays 4 Fundraising00:47 Thank You Donorbox!01:31 This Week's Focus: Optimize Your Thank Yous04:31 How To Set Up a BCC on your Autoresponder10:25 Workshop: How to Fundraise Without Burning Outt13:01 This Week's Assignment: Set up a BCC on your autoresponders Keywordsfundraising, donor relationships, autoresponders, donor retention, nonprofit, digital fundraising, relationship building, Kelly McLaughlin, fundraising tips