EPISODE · Mar 8, 2025 · 1H 11M
Bootstrapping a Puzzle App to 10M+ Installs
from App Marketing by App Masters · host Steve Young
This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in monthly recurring revenue (MRR).Nico’s journey is inspiring—from medical school interviews to becoming Head of Engineering at a Series B company in just three years and bootstrapping a puzzle app to over 10 million installs. He specializes in crafting intuitive, high-impact user experiences that drive growth.In this episode, Nico will share his unconventional approach to creating standout products, offering indie developers actionable insights on designing, refining, and scaling apps. Whether you're looking to enhance user engagement or streamline your product strategy, this is a conversation you won’t want to miss!You will discover:-The challenges and triumphs of building a successful indie app-How to craft a great product experience that drives growth-Strategies to shorten the time to reach “AHA Moment” for usersLearn More:https://apps.apple.com/us/app/21moves-cube-puzzle-solver/id1533263247Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: AppMasters.com/YouTubeInstagram: @App MastersTwitter: @App MastersTikTok: @stevepyoungFacebook: App Masters*********************************************
What this episode covers
This week, we’ll explore the art of crafting exceptional product experiences with Nico Giraldo, the founder of 21Moves—a bootstrapped app that has surpassed 10 million downloads and generates $25K in monthly recurring revenue (MRR).Nico’s journey is inspiring—from medical school interviews to becoming Head of Engineering at a Series B company in just three years and bootstrapping a puzzle app to over 10 million installs. He specializes in crafting intuitive, high-impact user experiences that drive growth.In this episode, Nico will share his unconventional approach to creating standout products, offering indie developers actionable insights on designing, refining, and scaling apps. Whether you're looking to enhance user engagement or streamline your product strategy, this is a conversation you won’t want to miss!You will discover:-The challenges and triumphs of building a successful indie app-How to craft a great product experience that drives growth-Strategies to shorten the time to reach “AHA Moment” for usersLearn More:https://apps.apple.com/us/app/21moves-cube-puzzle-solver/id1533263247Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/Get training, coaching, and community: https://appmastersacademy.com/*********************************************SPONSORSLooking for the best alternative to Firebase Dynamic Links?The Airbridge DeepLink Plan is a smart, straightforward alternative to Firebase Dynamic Links.With ready-to-use expertise and no-code migration in just three steps, switching to Airbridge DeepLinks is simple and easy.Keep your customer journeys intact with essential deep linking and analytics. Make the switch before the deadline.Go to appmasters.com/airbridge.*********************************************Follow us:YouTube: AppMasters.com/YouTubeInstagram: @App MastersTwitter: @App MastersTikTok: @stevepyoungFacebook: App Masters*********************************************
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Bootstrapping a Puzzle App to 10M+ Installs
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