Boring but Profitable: How Midwest Workforce Housing Beats Hype Markets with Jeremy Yost

Many Sunbelt markets that once dominated headlines are now facing oversupply, rising expenses, and compressed returns. Meanwhile, much of the Midwest is quietly doing the opposite — holding occupancy, stabilizing rents, and delivering durable cash flow. In this episode, Jeremy Yost, Navy veteran and CEO with over $244M developed across 56 properties and 2,000+ units, shares why his disciplined Midwest strategy continues to perform through volatile market cycles  Jeremy focuses on workforce housing, market-rate multifamily, Litech developments, assisted living, and hospitality — all built around one principle: Execution beats speculation. What We Cover: Why many Sunbelt multifamily deals are struggling today Oversupply, rent flattening, and over-leveraging in hot markets Why Midwest secondary and tertiary markets remain stable The case for "boring" workforce housing What disciplined underwriting actually looks like Why most real estate failures stem from poor execution Lessons from losing financing mid-construction during COVID How persistence secured funding after 302 lender rejections Why Class C Midwest assets still pencil in today's environment Insurance risk vs lending risk in current cycles How Litech (Low-Income Housing Tax Credit) development works Misconceptions about affordable housing and workforce housing Why small-town developments often pre-lease 100% Key Insights Secondary Midwest markets can deliver 10–12%+ cash-on-cash returns Occupancy above 94% across stabilized Midwest assets Workforce housing demand is structural, not speculative Rural communities are often underserved and overlooked Capital protection matters more than chasing upside Jeremy also explains how his Navy background shaped his approach to real estate: No speculation. Only execution. Topics Covered Midwest multifamily investing Workforce housing development Litech tax credit investing Recession-resistant housing Class C multifamily strategy Secondary and tertiary market investing Insurance pressures in multifamily Hospitality development case study Connect with Jeremy Yost Instagram: Jeremy R. Yost Website: https://www.yms-rentals.com Today's episode is brought to you by Green Property Management, managing everything from single family homes to apartment complexes in the West Michigan area. https://www.livegreenlocal.com And RCB & Associates, helping Michigan-based real estate investors and small business owners navigate the complex world of health insurance and medicare benefits. https://www.rcbassociatesllc.com