Bourbon Turntable - Dr. Pat Heist and Jerod Smith of Wilderness Trail (2023-01-18)

After launching in 2013, Wilderness Trail has been one of the fastest growing brands in the world.  We have Dr. Pat Heist, co-founder and Chief Science Officer, and Jerod Smith, National Brand Manager, with us on this week's Bourbon Turntable to talk about the success of their whiskey.We start the show with a blind, side-by-side tasting of Wilderness Trail Wheated Bourbon off a pot still vs. a column still.  This was a great backdrop to discuss the growth and transitions at Wilderness Trail.We also taste several other offerings from Wilderness Trail during the course of the show.  We get into so much, in fact, that we had to split this show into two parts.  Part two will be released next Wednesday, January 25. Part One also includes some initial discussions of music with Dr. Pat and Jerod.  As you may know, Pat is a big music fan and is lead singer of his own band, Zella May.Zella May is, in fact, the focus of the companion playlist for this week's show.https://open.spotify.com/playlist/7LRrYLY0flP9bVJgryiQCA?si=ab4b54db07364358Be sure to subscribe to our YouTube page and join our Facebook group, too.  Thanks for watching.  We are sure you'll enjoy these shows.