BrainCandy 71: The bestseller Nudge has been re-released - with Sludge in tow. An exciting book

from BrainCandy English · host Ralph Uwe Ohnemus

With 'Nudge' one of the most important books in behavioral science has been re-published and extended by important topics. The result is a book that is well worth reading. And a new buzzword that will certainly enter the management language: Sludge. You can never know enough about human behavior - and especially about how to get people to make better decisions for themselves. Learn more in this short podcast

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This episode is 8 minutes long.

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This episode was published on November 17, 2021.

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