EPISODE · Mar 29, 2020 · 17 MIN
Brand DNA Part 2 - Creating An Avatar
from Biz Besteez · host Podotron Network
Understanding who you’re selling to is one of the single most important things to do in an e-commerce space. Having a good idea of who your Customer Avatar is, gives you the ability to communicate effectively with the right person at the right time with the right message. In this episode, we discuss why you need an avatar and how to create your Customer Avatar (note: some people may refer to it as your buyer persona). Listen as we walk you through the steps and provide tips/ tricks on how to create a Customer Avatar.
What this episode covers
Understanding who you’re selling to is one of the single most important things to do in an e-commerce space. Having a good idea of who your Customer Avatar is, gives you the ability to communicate effectively with the right person at the right time with the right message. In this episode, we discuss why you need an avatar and how to create your Customer Avatar (note: some people may refer to it as your buyer persona). Listen as we walk you through the steps and provide tips/ tricks on how to create a Customer Avatar.
NOW PLAYING
Brand DNA Part 2 - Creating An Avatar
No transcript for this episode yet
Similar Episodes
Jun 18, 2026 ·20m
Jun 15, 2026 ·48m
Jun 15, 2026 ·63m
Jun 11, 2026 ·26m
Jun 10, 2026 ·58m
Jun 4, 2026 ·14m