Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard)

In this episode, James Dooley speaks with Jason Barnard about online reputation management in the age of AI and why traditional methods no longer work in 2026. They explain why burying negative search results is ineffective because LLMs analyse hundreds of queries and pull information from across the web. Jason outlines how reputation management now depends on changing machine perception through reframing, corroboration, and long term digital footprint optimisation. The discussion introduces the idea of AI as an authorised biographer and shows how businesses and individuals can reshape legacy, reduce negative sentiment, and regain control of how they are represented by Google and large language models.Where to Listen to This EpisodeBrand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) is available across all major podcast platforms. Choose your preferred platform below.Listen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on TransistorListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Pocket CastsListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Amazon MusicListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on SpotifyListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on PodverseListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Pod.linkListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on CastroListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on CastboxListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Podcast AddictListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on DeezerListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Listen NotesListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Podcast GuruListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on PodchaserListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on StenoListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on MetacastListen to Brand Entity SEO - Online Reputation in the AI Era (James Dooley Interviews Jason Barnard) on Entity Home