Branded Content Surging, Building Authentic Multicultural Ads, & more

Here's what you need to know for today in the business of podcasting: Podcast Consumers Engage With Social Media And Listen To Episodes Within A Day Of Release by Lauren VetranoMost publishers grew their ad offerings last year, with a focus on branded contentAuthentic Multicultural Narratives Create True Diversity in Audio Advertising by Antonio Francisco LewisSubscriptions, Not an Endangered SpeciesSiriusXM to Lay Off 160 Employees, About 3% of WorkforceResearch Database Snapshot