Brandformance: a estratégia que conecta marca e conversão | Mediatique Talks convida Felipe Zelito

from Mediatique Talks · host Mediatique

No episódio #02 do Mediatique Talks, Rafael Stefano recebe Felipe Zelito, Media & BI Director na Agência Pace, para uma conversa sobre um dos debates mais relevantes do mercado de mídia e marketing: a relação entre branding e performance.Ao longo do episódio, falamos sobre como marcas que investem em awareness podem gerar mais resultado, por que essa separação entre marca e performance ainda limita estratégias e o que está por trás do conceito de brandformance na prática.----------------------------------------------Acompanhe nossos canaisLinkedin: linkedin.com/company/mediatiquebrInstagram: instagram.com/mediatiquebrSite: mediatique.com.br

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This episode was published on May 28, 2026.

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