Branding

What is branding and how can it help you launch your products, services, and self? Our hosts, Chan Dara Paschal and Steven Zhou interview experts on branding. Jacqueline Tao brings us the latest news from life at Stanford University with Campus Calling. Co-chair of the Orinda Teen Advisory Council and a competitive speaker, Alex Glazer, is a high school senior who wants to pursue a career in communications and business. /Alex discusses her 5 day intensive camp where she and three other teens learned to create, launch, and brand a business called Juice Box. The stars are the limit with Cynthia Brian's Starstyle®. Stars are the brand as Cynthia talks about how she came upon her slogan of "Be the Star You Are!®" and how she is known as The Star Lady, branding Starstyle® and Be the Star You Are!® charity with stars