Branding | Curados para BEM MARCAR com Rafael Frozi

What this episode covers

Neste episódio imperdível do Empreendendo no Reino, recebemos Rafael Frozi, presidente do Instituto Arbo e autor do livro "Curados para Bem Marcar". Rafael, referência em branding no Brasil, compartilha sua jornada inspiradora, desde a infância na lavoura até o lançamento de seu livro revolucionário. Ele revela como a sensibilidade adquirida no trabalho rural moldou sua visão sobre marcas e como a experiência de vida o levou a desenvolver um método único e redentor para construção de marcas alinhadas com propósito e valores cristãos. Descubra como curar seus traumas e construir marcas que transformam vidas, não as ferem. Rafael aborda os 3Cs (Consciência, Coerência e Constância) essenciais para o sucesso, e o método "Verbo Semente", baseado em 99 atributos de Jesus, que garante autenticidade e impacto. Assista e aprenda como construir marcas com propósito e impacto! Link para o livro: https://institutoarbo.com/brandologia/#branding #empreendedorismocristão #identidadeemcristoBecome a supporter of this podcast: https://www.spreaker.com/podcast/dede-melo-empreendendo-no-reino--4645479/support.

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Frequently Asked Questions

How long is this episode of Dedé Melo | Empreendendo no Reino?

This episode is 45 minutes long.

When was this Dedé Melo | Empreendendo no Reino episode published?

This episode was published on January 10, 2025.

What is this episode about?

Neste episódio imperdível do Empreendendo no Reino, recebemos Rafael Frozi, presidente do Instituto Arbo e autor do livro "Curados para Bem Marcar". Rafael, referência em branding no Brasil, compartilha sua jornada inspiradora, desde a infância na...

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