Branding de BYD : cuando el sueño es más que el motor

from Podcast de Sitemarca · host Alicia Vidal

El sueño antes que el motor : Build Your Dreams BYD no solo llega con autos eléctricos. Viene con una promesa de marca aspiracional que sintoniza con los cambios tecnológicos, culturales y simbólicos del momento. Desde el rebranding hasta la conjunción de Saturno y Neptuno en Aries Columna de ideas Alicia Vidal de Sitemarca Locución de presentación y cierre de Arturo Cuadrado

Episode metadata supplied by the publisher feed · Published Jan 25, 2026

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Branding de BYD : cuando el sueño es más que el motor

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