Branding Expert: Your Airbnb Should Have a Marriott Experience! ~ Ep 30 episode artwork

EPISODE · May 4, 2025 · 45 MIN

Branding Expert: Your Airbnb Should Have a Marriott Experience! ~ Ep 30

from Unapologetically Me · host Heather Blankenship

🎙️ From Fashion PR to Real Estate: Reinventing Yourself, One Bold Move at a Time In this episode, branding expert and short-term rental investor Katie Cline shares how she went from the fashion world to global hotel PR to launching boutique vacation rentals - and now, to working at Airbnb. Katie opens up about what it really takes to reinvent yourself, build a brand in real estate, and turn rejection into redirection. From learning septic systems on the fly to writing a book while raising a family, this conversation is packed with real talk, inspiration, and tangible advice. You’ll learn: ✨ How to brand yourself in real estate (without feeling fake) 🏠 Why short-term rentals are more accessible than you think 👩‍💻 What to do when life forces a pivot - and how to own it 💬 The power of defining your message before anyone asks This one is equal parts tactical and empowering. Whether you're an entrepreneur, investor, or just dreaming of your next chapter - you’ll walk away feeling like you can figure it out. Chapters: [00:00] Intro [03:18] Buying Your Second Home First [05:12] The Sacrifices Behind the 'Must Be Nice' [06:56] Bringing Hotel Hospitality to Airbnb [12:26] Hospitality Should Not Be Optional [16:38] From Fashion PR to Real Estate Branding [34:45] From Michael Kors to Airbnb [44:03] You Can Figure Out Anything   Join Our Women's Mastermind: https://woman.heatherblankenship.com/   Heather’s Instagram: https://www.instagram.com/heatherblankenshipx3 Heather's Facebook: https://www.facebook.com/heather.blankenship.182/ Heather's TikTok: https://www.tiktok.com/@heatherblankenshipx3 Heather’s LinkedIn: https://www.linkedin.com/in/heather-blankenship-271908140/   Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/unapologetically-me/id1713972310 Listen on Spotify: https://open.spotify.com/show/4EtqDw41QW193bH3TKnCiI   Listen, rate and subscribe!

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Branding Expert: Your Airbnb Should Have a Marriott Experience! ~ Ep 30

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