Branding for Dummies, 2nd Edition by Bill Chiaravalle, Barbara Findlay Schenck

https://thebookvoice.com/podcasts/2/audible/98051 to listen full audiobooks. Title: Branding for Dummies, 2nd Edition Author: Bill Chiaravalle, Barbara Findlay Schenck Narrator: James Fouhey Format: mp3 Length: 14 hrs and 38 mins Release date: 09-10-19 Ratings: 3.5 out of 5 stars, 4 ratings Genres: Advertising Publisher's Summary: Whether your business is large or small, global or local, this new edition of Branding for Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more.