Branding for Small Businesses - Laura and David Wells from DL Creative

Our guests on this episode are Laura and David Wells, Owners of DL Creative, a design firm in the Atlanta, Georgia area that helps small businesses develop an appropriate brand for their company as well as partnering with marketing companies to assist in development of marketing campaigns for small businesses as well. We discuss how Laura and David got into this business, challenges they faced in starting their business, what is a brand, how storytelling plays into a brand, how a personal brand influences a company brand, their competition landscape for their business, life cycles in branding and how to look for a high quality company to assist a small business owner in developing or changing their branding materials.If you feel this episode generated value in your ability to brand your company, we invite you to subscribe to our podcast on your favorite podcast channel. You can reach Laura and David Wells at www.dlcreativeatl.com should you need assistance in developing a branding strategy for your organization.