Branding Queens: Women Who Built Empires

If you want to be a leader in your industry, you must master the art of branding! Start by learning the fascinating back story of "Branding Queens" like Anna Bissell, Martha Stewart, Mary Kay, Madam CJ Walker, and more.   Kim Derrick Rozdeba has lived an amazing life, from Europe on 10 dollars a day for a year to VP of Communications at one of the top 100 global brands. He has over three decades of strategic planning, branding, and executing multimillion-dollar advertising and marketing campaigns. His goal is to share his branding knowledge and wit with those eager to learn. That's why he wrote "Branding Queens" a collection of stories about twenty women entrepreneurs who, against all odds, built famous brands that are household names. Kim and Dr. mOe discuss the keys to these brands' success that can help anyone with an enterprise, large or small, open the door to a more profitable business that will stand the test of time!   Topics discussed in this episode include Rihanna, branding from a gender perspective, the 5 C's of branding, lessons from global brands, and fatherhood!!   Learn more about Kim D. Rozdeba and order his book https://www.rozdeba.com/branding-queens/ Become a supporter of this podcast: https://www.spreaker.com/podcast/perpetual-moetion-with-dr-moe-anderson--5831364/support.