Branding the Summer

On this episode of How to Be Fine, Kristen and Jolenta talk about “rat girl summer”, and why we give the summer a new theme every year. Plus, they offer up advice on how to set new career goals, and ways to feed your family without having to cook. Do you have an advice question for us? Email us at [email protected], or tweet us @jolentag, @kristenmeinzer, or @howtobefinepod. And if you haven't already, please join our How to Be Fine (formerly By the Book) Facebook community! https://www.facebook.com/groups/kristenandjolenta Sources: https://www.tiktok.com/@lolaokola/video/7240910529332809006 https://www.tiktok.com/@lolaokola/video/7241253801053850926 https://www.tiktok.com/@umgabi/video/7243077034442804522 https://www.bustle.com/life/rat-girl-summer-tiktok https://www.intheknow.com/post/its-time-to-embrace-the-rodent-energy-content-creator-declares-2023-rat-girl-summer/ https://metro.co.uk/2023/06/06/its-time-for-your-rat-girl-summer-to-begin-18902539/ https://screenshot-media.com/the-future/trends/rat-girl-summer-vs-bed-rotting/ https://nypost.com/2023/06/21/im-having-a-ratgirlsummer-embracing-my-rodent-energy/ https://thetab.com/uk/2022/05/03/the-that-girl-vibe-is-over-were-about-to-enter-the-era-of-feral-girl-summer-249192 https://en.wikipedia.org/wiki/Hot_Girl_Summer https://www.glamour.com/story/sex-drive-changes-summer https://pubmed.ncbi.nlm.nih.gov/22810997/ https://pubmed.ncbi.nlm.nih.gov/17129909/ https://www.nytimes.com/2023/06/03/style/summer-predictions-branding.html https://www.nytimes.com/2021/08/14/style/delta-variant-vaccine-covid-summer.html https://www.vice.com/en/article/43je7w/megan-thee-stallion-fans-what-is-hot-girl-summer-wireless-festival https://www.rollingstone.com/culture/culture-news/feral-girl-summer-creator-meme-1369450/ https://www.vox.com/the-goods/2019/7/12/20690515/hot-girl-summer-meme-define-explained https://www.vox.com/2018/3/20/16955588/feminism-waves-explained-first-second-third-fourth https://time.com/4314413/modern-feminism-is-selling-out/