EPISODE · Nov 4, 2025 · 9 MIN
Breaking Into Advertising Takes Guts (and a Tiger)
from The Lighthouse Brand Builders Podcast · host Peter Wilken
I didn’t have the grades, the connections, or the polished CV to break into advertising. What I did have was a stuffed tiger and the courage to use it. In this episode, I share how that risk landed me my first job and why creativity, boldness, and instinct can open doors when the usual path won’t. Take a listen and consider your own “tiger.”
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Breaking Into Advertising Takes Guts (and a Tiger)
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