Brendan Mahony - Why founders should look at building startups as a game and not a business!

👉🏼 About the Guest:Brendan Mahony is the founder of Sunset, a company that helps tech companies shut down, saving founders thousands of dollars and hundreds of hours. He is also the ex-founder of Toybox (YC S18, acquired) and Contrast (shut down). From this experience, he built Sunset! 👉🏼 About the Host:Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generated $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 24,000 using give-first principles and creating high-value content. He recently sold his second SaaS product, GuestLab, and he is working on a startup idea while hosting this show.👉🏼 Sponsor Corner:Shoutout to Acquire.com for sponsoring The Undefeated Underdogs podcast! They’re the best online marketplace to buy/sell startups and I know many founders who have sold their businesses there. If you're looking to wind down your business and cash in some of your founder chips, check them out - https://try.acquire.com/sharath/👉🏼 Description:Listen in as Sharath and Brendan discuss raising money, finding customers at an early stage, weird startup ideas, and more! 👉🏼 Timestamps:00:00: Episode Highlight00:22: Shoutout to Acquire.com02:47: Introduction to Brendan Mahony - founder of Sunset, a startup helping you shut down your startup correctly04:33: Why create a startup about shutting down startups10:00: How Brendan raised money as a first-time founder19:05: How to get investors on board for your startup20:50: Finding customers as an early-stage startup25:20: Lessons from the first year of building Sunset27:20: Building a startup at Y Combinator32:34: How to bend the rules when you're in founder mode38:16: How to deal with shutting down your startup - operationally, physically, mentally, emotionally42:12: What would Brendan work on if not Sunset?46:00: Weird startup ideas48:25: Problems startups deal with50:47: Outro and closing thoughts👉🏼 Resources:Link to Acquire.com: https://try.acquire.com/sharath/Andrew Gazdecki: https://www.andrewgazdecki.com/👉🏼 Where to find Brendan:Twitter: https://x.com/bmaho2211Linkedin: https://www.linkedin.com/in/brendan-mahony-72929385Sunset: https://www.sunsethq.com/👉🏼 Where to find Sharath:Twitter: https://twitter.com/5harathYouTube: https://www.youtube.com/@5harathWebsite: https://5harath.com/Newsletter: https://5harath.substack.com/Founder Gigs: https://foundergigs.com/