Brenna Van Hoogenstyn on Orange County Real Estate, Auctions, and 2027 Buyer Strategy episode artwork

EPISODE · Aug 24, 2026 · 41 MIN

Brenna Van Hoogenstyn on Orange County Real Estate, Auctions, and 2027 Buyer Strategy

from Let Me Tell You a Quick Story · host Chris Chudacoff

I sit down with my friend Brenna Van Hoogenstyn of Kathy + Brenna Real Estate / Harcourts Blue Water, but this time with a different format: direct questions, real estate-specific answers, and a practical look at where the Orange County market is heading.Brenna shares what she is seeing in August 2026, including longer days on market, a split between luxury homes and attached homes, and why she believes 2027 may bring more opportunity for buyers without turning into a 2007–2008-style collapse.We also get into the Harcourts auction model: why it is not what most people think, how it can help sellers create demand and urgency, and why a seller does not lose control of the final sale price. Brenna explains why auction can be useful when a home has been sitting, why pricing should be treated as an invitation, and why buyers need to be careful about going unrepresented.Key takeaways:Orange County is not one single market — luxury, condos, townhomes, and attached homes are behaving differentlyBrenna sees a correction and leveling out, not a 2008-style crashAuction can create urgency, leverage, and competition for sellersSellers should avoid treating list price as the number they “must get”Buyers should stop following herd mentality and start looking at dataGoing directly to the listing agent may expose buyers to real riskThe coming wealth transfer may create major real estate decisions for families over the next 20 yearsChapters00:00 Chris introduces the new format 00:58 Brenna returns to the podcast 03:55 August 2026 Orange County market update 05:24 Brenna’s 2027 market outlook 07:10 Why auction works when homes are sitting 10:30 Common auction misconceptions 11:25 Why sellers do not lose control in an auction 12:00 How auction fees and buyer premiums work 13:40 How low offers can still create leverage 15:40 How Brenna partners with other agents 17:50 When auction makes sense 22:05 Why buyers need their own representation 30:20 Best advice for sellers in 2027 35:30 Best advice for buyers in 2027 39:45 How to reach Brenna and Kathy 40:40 Chris on wealth transfer and future real estate decisionsConnect with Brenna and Kathy: Instagram: @kathybrennarealestate Website: Search Kathy and Brenna Harcourts Blue WaterThis show is brought to you by Chris Chudacoff at True Point Lending. If you need a straight answer on a mortgage, visit truepointlending.com.

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