EPISODE · Jul 18, 2020 · 44 MIN
Brent Adamson-Challenger vs. Relational Selling
from Selling From the Heart Podcast · host Larry Levine and Darrell Amy
Research presented in The Challenger Sale found that challenger sales reps outsold relational sales reps. How does this relate to Selling From the Heart? Brent Adamson, the co-author of The Challenger Sale, joins us for a rich discussion about the role of authentic relationship and value in sales. This conversation is packed with ideas that you can use to improve your sales effectiveness. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What this episode covers
Research presented in The Challenger Sale found that challenger sales reps outsold relational sales reps. How does this relate to Selling From the Heart? Brent Adamson, the co-author of The Challenger Sale, joins us for a rich discussion about the role of authentic relationship and value in sales. This conversation is packed with ideas that you can use to improve your sales effectiveness.
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Brent Adamson-Challenger vs. Relational Selling
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