Brewery Partnerships That Actually Work – with Jimbo (Ale & Audio / Ale & Radio)

from Branding for Breweries - Strategies to Grow Brewery Brands and Sales · host The Brand Weaver

Partnerships can grow your brewery’s reach, but only if you choose the right ones. 🎧🍺In this episode, I chat with Jimbo, host of the Ale & Audio podcast and founder of Ale & Radio, a 24/7 streaming station for beer lovers.We cover:– How to use podcasts and radio to promote your brewery– What Jimbo learned from his collab with Overtone Brewery– How to pick the right partners, not just the biggest ones– Why audience quality matters more than follower count👉 If you're looking to boost awareness through smart collaborations, this one’s packed with ideas you can action today.

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This episode is 57 minutes long.

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This episode was published on February 12, 2025.

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