Brews News Week #294 Marketing People Will Tell You Anything

This week the team discuss the results of the Beer Cartel survey, the worldwide growth of zero alcohol beer and much more. Please subscribe and leave us a review on Apple Podcasts or your favourite podcasting app. It costs nothing and helps other beer lovers discover the podcast! Beer Cartel survey Endeavour Brewing founders replaced in board overhaul Urban Alley loses trademark appeal  “Near beer” brands face ABAC Nostalgia drives new retro beer New brand and consumer director at Lion Trade Marks October 2020 Double digit growth for Heineken 0.0 Register your interest for the the free webinar Vote for Radio Brews News in the Australian Podcast Awards Our partners Radio Brews News is proudly presented by Cryer Malt. With over 25 years in the field, Cryer Malt are dedicated to providing the finest brewing ingredients to help brewers create the foundations of a truly excellent beer. Your premium brewing partner and proud sponsors of Brews News. Entries are now open for the Royal Queensland Food and Wine Show (RQFWS) Beer Awards. Thanks to some interstate supporters, entries from the southern states are now easier than ever. In NSW and VIC, breweries can drop off their entries to a cold storage facility prior to the competition and then they will be transported up to Brisbane for judging, all free of charge. Rallings Labels, Stickers and Packaging are able to not only supply Labels for your cans or bottles, but they can also supply printed or blank cartons, can trays, tap decals, barcodes and shrink sleeves already applied to empty beer cans, ready for filling. The guys often get asked where would the brewery buy a shrink sleeving machine to apply the sleeves to the cans, but this is not the case. The cans come to your door, palletised and ready to fill.  Nothing more to do. Give them a call on 1300 852 235 to discuss further. If you like what we do at Radio Brews News you can help us out by: Sponsoring the show Reviewing us on iTunes or your favourite podcasting service Emailing us at [email protected] to share your thoughts All letter writers will receive a Deb Lieu Bakes cookie and go into the draw to win a mixed six-pack thanks to our good friends at Beer Cartel who sponsor our letter for the week.