Brian Lee, CEO of Arena Club, co-founding w/ Kim K, The Honest Company's niche, & digital cards!

Brian is one of the most uniquely talented entrepreneurs when it comes to celebrity and creating product fit. He has successfully build up ShoeDazzle with Kim Kardashian, The Honest Company with Jessica Alba, and LegalZoom with iconic attorney Robert Shapiro. Each one of these businesses was in vastly different areas from legal resources online to shoes yet Brian figured them out! He is now working with star baseball player Derek Jeter on an innovative way to collect cards digitally called Arena Club. Brian breaks down how his passion for entrepreneurship began, what made him interested in working with influencers, how to work well with them, and more. He also touches on his long term vision for Arena Club digital card collecting, the gamification aspects, and his next goals!