Brian Pham from Litecard | #538 episode artwork

EPISODE · Jul 17, 2025 · 6 MIN

Brian Pham from Litecard | #538

from Add To Cart: Australia’s eCommerce Show · host Nathan Bush

In today’s Checkout, Brian Pham, Founder of Litecard, gives us a peek under the hood of the digital wallet powering loyalty programs for Bonds, L’Oréal and The North Face, without a single app download in sight.In this episode, we cover:The desk item that gets a laugh every timeHow Brian’s no-code stack keeps Litecard lean and fastWhy Catch of the Decade still shapes his founder mindsetWhat Dan Murphy’s can teach you about retail innovationAnd how Litecard’s solving real-world CRM friction at scaleThis episode was brought to you by Studio Hawk.Connect with Brian PhamExplore LitecardWant to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul.Connect with Nathan BushContact Add To CartJoin the CommunityThanks to our sponsors, Shopify and Klaviyo, for bringing you the show.Sponsor Add To Cart: https://addtocart.com.au/sponsor/ Hosted on Acast. See acast.com/privacy for more information.Subscribe to the Add To Cart newsletter  SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community 

In today’s Checkout, Brian Pham, Founder of Litecard, gives us a peek under the hood of the digital wallet powering loyalty programs for Bonds, L’Oréal and The North Face, without a single app download in sight. In this episode, we cover: The desk item that gets a laugh every timeHow Brian’s no-code stack keeps Litecard lean and fastWhy Catch of the Decade still shapes his founder mindsetWhat Dan Murphy’s can teach you about retail innovationAnd how Litecard’s solving real-world CRM friction...

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Brian Pham from Litecard | #538

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This episode is 6 minutes long.

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This episode was published on July 17, 2025.

What is this episode about?

In today’s Checkout, Brian Pham, Founder of Litecard, gives us a peek under the hood of the digital wallet powering loyalty programs for Bonds, L’Oréal and The North Face, without a single app download in sight.In this episode, we cover:The desk...

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