Bridging the Gap Between Traditional Expertise and AI-Driven Marketing With Mark Kutowy

Mark Kutowy is the VP of Digital Business Development at BMG360 and the Founder of AI Consultant Agency, where he helps brands and marketers apply real-world AI solutions to modern marketing and sales challenges. Over nearly 30 years in the industry, Mark has led digital business development, contributed to a five-agency rollup, and helped scale agency revenue and offerings across SEO, paid media, and full-funnel optimization. About the Episode Marketing is evolving faster than ever — and AI is reshaping everything from SEO to sales strategy. Yet as automation grows, authenticity still wins. In this episode, Tyler Lane speaks with Mark Kutowy about how marketers can bridge traditional expertise with next-generation AI tools. Together, they explore the evolution of SEO, the shift from vanity metrics to real business outcomes, and why genuine human connection remains at the heart of modern marketing.