Bridging the Gaps in Healthcare Price Transparency with Rafiq Ahmed

From ViVE 2026 in Los Angeles, Michael chats with Rafiq Ahmed, CEO and Co-founder of Serif Health. Together, they discuss how Rafiq uncovered the need to make healthcare pricing more transparent; his vision amid launching Serif Health and price transparency regulation; why price transparency data lacks accessibility; what's at stake if organizations aren't taking advantage of good transparency data; how Serif Health's approach to data quality sets it apart from other platforms; what the future of healthcare price transparency looks like moving forward; and much more.

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This episode is 30 minutes long.

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This episode was published on February 27, 2026.

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