Bring Back the Experts

In this episode of Naked Beauty, we’re unpacking a macro trend in the industry: experts are back in the spotlight. My producer, Mbiye Kasonga, joins me to discuss the trend of consumers seeking guidance from experienced professionals online, and how that’s reflected in recent beauty launches led by expert makeup artists and dermatologists. Sephora is particularly invested in expert-led brands, with brands like Danessa Myricks, Charlotte Tilbury. Brooke shares her personal experience with professional makeup artists, and Mbiye discusses the trends that preceded this moment in beauty culture and the environmental factors that might be contributing to it. Stick around to the end of the episode for our favorite Latinx-owned brands, in honor of Hispanic Heritage Month. Discover the Refinery29 Fall LookbookDiscover Our Favorite Latinx-owned Brands:Aora MakeupMaed BeautyChillhouseShop Our Favorite Expert-Led BrandsRate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you’re listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with me: @brookedevardFollow my producer, Mbiye: @mbiye_kFollow our favorite experts:Ehlie Luna Katie Jane Hughes Ron RobinsonYuri London Hosted on Acast. See acast.com/privacy for more information.