Bringing Advanced Diagnostics Into the Home Through Painless, At-Home Blood Testing with Michael Dubrovsky, co-founder and CEO of SiPhox Health

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com At-home blood testing is moving diagnostics out of clinics and into people’s lives, removing friction while expanding access to critical health insights. In this episode, Michael Dubrovsky, co-founder and CEO of SiPhox Health, discusses how his team is reimagining blood testing through painless at-home collection and advanced diagnostics focused on longevity and overlooked biomarkers. He explains why traditional blood testing in the U.S. is burdened by complexity, how SiPhox fills gaps left by primary care, and the growing consumer demand for deeper health data. Michael shares the origins of the company’s silicon photonics technology, the challenges of clinician trust and FDA clearance, and how home testing is already saving lives by identifying conditions like heart disease and hemochromatosis earlier. He also explores B2B use cases, funnel optimization, health equity, and why betting on fully home-based testing is a bold but necessary move for the future of healthcare. Tune in and learn how at-home diagnostics could fundamentally change how care is delivered and experienced! Resources: Connect with and follow Michael Dubrovsky on LinkedIn. Follow SiPhox Health on LinkedIn and visit their website! Listen to Michael’s podcast on Apple Podcasts or Spotify. Email Michael directly here.