Bringing Corp Comm Storytelling to Walmart with Chad Mitchell | Ep 02

In this entertaining episode of Radical Content, Eric Gray sits down with Chad Mitchell, the former Head of Digital Communications for Walmart and now the mastermind behind TD Bank's content and digital strategy. Together, they talk about a handful of interesting topics that any marketer or corporate communications pro needs to hear. - Launching Walmart's First Blog- Creating a New Walmart Perception through Content- Building a Robust Corporate Storytelling Team- Opening up the content strategy behind TD Stories If you've ever been curious about how the world's biggest companies craft their stories, this episode promises a masterclass in strategic content development. Tune in!