BTI #247: Three Types of Leads You Need to Know About

Today, we are going to be talking about leads. I've been talking about leads A LOT lately and there's a reason for that. "Leads are the lifeblood of our business. Without leads, we do not grow our business." IN THIS EPISODE The 3 types of leads you can have in your business. (Earned, Purchased, Owned) The 2 misconceptions we have about what a lead is and how to generate leads. The size of your audience is directly correlated to the leads you have. We have to create them. "A lead is someone who is willing to purchase from you."  The 4 metrics that qualify a lead. What our job is in regard to generating leads and what it looks like. Focusing on generating leads over "fixing your product/services." Ways to generate leads. Why owned leads are HUGE. HUGE ANNOUNCMENT: WE HAVE OPENED EARLY BIRD PASSES FOR THIS YEAR'S FITPOSIUM! Details: September 16-18th, 2021 in Phoenix, AZ. Both virtual and in-person passes will be available. Early bird pricing will be available for 2 weeks. 100% all about how to get published. All details are live HERE: https://fitposium.com/ Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com  ALSO... We have re-opened the Get Amped Mastermind. A little about the Mastermind: Brings together entrepreneurs to connect and support each other. Dozens of entrepreneurs have 4x, 6x, 10x their income since being a part of the mastermind. It's a brand new and revamped mastermind. A deep dive, strategy session with me followed by 6 months of focused and efficient work with monthly meetings to do work A photoshoot with me so I can help you build marketing materials for your brand and business development. Real work to focus on reaching results. Apply at getampedmastermind.com or text me at 408-605-3254 and book a free discovery call with me so we can chat about your goals and see how I can support you.  Share this podcast with a friend and remember to leave a 5-star review! For more, visit jamespatrick.com