BTI # 550: Lead Magnets That Convert

Lead Magnets That Convert Hosted by: James Patrick   Today, we're diving into the strategy behind creating lead magnets and how to nurture the prospects you draw in so they become clients.    "The goal of a lead magnet is to draw in leads into your brand, into your business." IN THIS EPISODE The three types of leads. Types of lead magnets. What determines an effective lead magnet.  What your lead magnet must do and why yours may not be working.  Mistakes to avoid.  What content should be included within the lead magnet.  Answering the "so what" question.  What should be on your landing page.  Ways to market your freebie.  Email sequences and what to include in your nurture emails.  Should you use a custom confirmation page? Connect with James  Website: jamespatrick.com Instagram: @jpatrickphoto Text me marketing questions @: 480-605-3254    Share this podcast with a friend and remember to leave a 5-star review!  For more, visit jamespatrick.com