Bubba makes it better: Damian Hopper on marketing hacks, social & franchises

Bubba Pizza makes this podcast better. In this Australian Business Podcast episode, your host Owen Rask, founder of Rask, speaks with Damian Hopper, Managing Director of Bubba Pizza and the marketing wizard behind some of Australia's most viral business videos. If you like this Australian Business Podcast episode on social media marketing and growing a real business, you'll love the series. Don't forget to subscribe for weekly shows on Apple, Spotify, YouTube or wherever you get your podcasts. Topics covered today: – The Bubba Pizza journey – How Bubba leverages social media for growth – TikTok and Instagram hacks – Why going viral isn't always the right strategy for your business – Lessons learned from running a franchise – The truth about food delivery services Chapters (approximate) (00:00) Introduction (10:39) Food Delivery Partners (19:44) Most Viral Video (22:43) Investing Heavily In Social Media (33:15) Organic vs Paid Content (35:28) Logo Origin (36:55) Operating Through Covid (40:12) Interest Rates (45:29) Goals for Bubba Pizza (46:59) Bubba Branding (52:38) Advice for Young Damian Resources for this episode Damian's LinkedIn Bubba on IG Ask a question (select the Retirement podcast) Rask Resources Inflection community All services Financial Planning Invest with us Access Show Notes Ask a question We love feedback! Follow us on social media: Instagram: @rask.invest TikTok: @rask.invest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices