Budgeting For Success In Your Affiliate Program

The cost of living crisis is affecting everything, even the affiliate marketing industry. The digital industry is learning quickly that the rising growth and engagement they saw during lockdown was in fact a temporary thing and they have to rethink where their money is going. No doubt a lot of other businesses in affiliate marketing are met with the same problem.This week, Lee-Ann is joined by founder and CEO of LT Partners, Lacie Thompson to discuss setting up your budget for success. Listen in to find out their valuable insights.Listen to find out more about:How Lacie got started in affiliate marketingIs there value to paying for performance?Should companies be so protective of their data?Key segments of this podcast and where you can tune into go direct[10:00] – Finding lookalike opportunities in Google Analytics[20:00] – The advantages of brands using agencies to grow[25:00] – The importance of chemistry between affiliate partners[35:00] – The value of a program audit for your brandRate, Review & Subscribe on Apple Podcasts “I love AffiliateINSIDER’s Affiliate Marketing Podcast.” <– If that sounds like you, please give us a 5 Star rating here! Taking the time to do that, helps us support more people in our community to access digital and affiliate marketing insights, expert lead learnings and allows us to share the latest online marketing tactics that help Affiliate programs and businesses to grow. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Also, if you haven’t done so already, subscribe to our weekly newsletter and never miss out on FREE insights and training. Subscribe to our podcast HERE!Send me a text with your questions